A new intelligence
for collector relationships.
Taste is a voice-first AI assistant that turns conversation into collector context, helping you spend less time searching, more time with collectors, and move the right work at the right moment.
A system of understanding,
not a system of record.
Every art professional works a book. Taste is the AI assistant that keeps it alive.
A CRM logs the contact and fills the fields. It can't tell you what any of it means.
Same collector, same data, made useful: what they want, and the next move to make.
Taste reads every relationship. Your team never logs a thing.
Built for this market.
Hours with collectors, not with software.
Your team's hours go to collectors, not admin.
Every admin hour is an hour your team isn't spending with collectors. Taste handles what came in, routes it where it belongs, and surfaces it back at the moment that matters. More hours with collectors. Less with software.
Trained where this market makes its decisions.
Not a general-purpose model asked to do art. Taste is trained on the workflows, relationships, and decisions of this market. It understands why a private sale moves on relationship, why a fair placement moves on timing, why an estate moves on discretion.
Every judgment strengthens the institution.
Taste turns conversations, notes, flags, and selections into shared intelligence, with visibility configured by role or individual. Owners can see the whole house; directors and teams see what they should. Knowledge compounds without flattening discretion.
Your team stays in the relationship. That's where revenue comes from.
Memory, relationships, observation, judgment.
Built to think the way this market thinks.
Engagement arrives while the moment is still warm. Outreach drafts in minutes, not hours. Every conversation makes the book denser. More yours.
How inventory gets placed.
Four steps, one continuous loop.
Pull three works from inventory. Add a voice note. Sign it with your own hand.
One link, one recipient. A gesture, not a campaign.
What they opened, what they lingered on, what they returned to. The signal: per packet, per collector.
Across every packet and every signal, Taste maps each collector's real taste. Use it to shape the next packet.
Each cycle, the system knows your collectors better than the last.
A viewing room for them.
Infrastructure for you.
Every other gallery sends the collector a PDF, a Dropbox link, an email with six attachments. You send them a room.
Your name at the top, the works you chose, a voice note in your own voice, the context of the conversation. Sent the way you already send: text, email, WhatsApp. They browse at their own pace.
"Thinking of you after our visit to Frieze. Three I wanted you to see before they leave the gallery."
A viewing room for them.
Infrastructure for you.
Every other gallery sends the collector a PDF, a Dropbox link, an email with six attachments. You send them a room.
Your name at the top, the works you chose, a voice note in your own voice, the context of the conversation. Sent the way you already send: text, email, WhatsApp. They browse at their own pace.
"Thinking of you after our visit to Frieze. Three I wanted you to see before they leave the gallery."
Both sides of the relationship compound.
The art market moves on trust.
So does our software.
Privacy is the foundation, not a feature. Your data stays within the use it was given for. So does your collectors'. Nothing more.
Your data is yours.
Your notes, client list, correspondence, and transaction history stay inside your account. No seller sees another seller's data.
Encrypted by default.
Packet contents are encrypted in transit and at rest. Taste does not read or index them, and they are never shared across sellers.
A second mind, opt-in.
Every suggestion is labeled and traceable to the notes it drew from. Nothing sends without your sign-off.
Portable by default.
Take your entire book with you at any moment, in formats you choose. No export fee, no lock-in.
Built for the people who
move the market.
Hours of admin returned to the gallery floor every week. Your best people stop logging and start selling. The book the team has built, every relationship, every preference, every signal, lives in one system you all share, so less of it walks out the door when someone leaves.
Explore Gallery SolutionsThe work between consignment and placement that no CRM was built to hold. Private, auditable, structured around how departments close. Quiet enough to sit alongside your most sensitive workflows.
A system that captures every visit, every dinner, every quiet preference, and surfaces it the moment it matters. Speak the note walking out of the studio; it's structured by the time you sit down. The book you've spent a decade building gets deeper, not noisier, with every conversation.
Fair Mode handles the work no booth team has time for. RSVPs synced before doors open. Interest levels visualized ahead. VIPs identified the moment they arrive. Voice notes captured between conversations. Follow-ups queued before you pack up. Your best people don't do admin, they sell.
Questions, answered plainly.
Taste is the way this market wants to work.
Built for galleries, advisors, and auction houses. We onboard by introduction. A few teams at a time. The work it does is invisible to your collectors. The work it saves is yours.